Cursos de diseño y programación de videojuegos

Not only get players

27 Feb 2017

¡Hello players¡ If you are a mobile game developer and you want to get the most return on capital of your budget, Mola Games are going to help you to discover how you can improve your strategy and obtain highter ROI. Nowadays,  it   isn´t necessary to be a mobile market leader, with these key tactics will be easier and you could get more players.

Mobile game players

The firts step is to plan and scale asking the right questions.

At the beginning, you have to set your goals. If you compare the goals of large companies with the goals of smaller, you will discover that the most important goal isn´t “getting install”. You will have to set a goal that you can develop with your current capacities. No matter the size of the company, only you must think what you can do with your own habilities.

The second step is to look for the best tools to improve your position in the game life cycle. For instance, you can choose free-cross promotion to increase faster your players. Other option is to be known through social networks like Facebook, Twitter or Instagram.

Free cross promotion for players

After you have determinated your goals and tools, the next step is to target your players and focus on the most relevant player groups. If you target before to continue with your plan, it will be better to home in on  your players more interested. In addittion, you can use Chartboost  to reach the most important players. It is a good tool to help your company .

Resultado de imagen de chartboost

 

The last point is the capacity to measure how the effective is our marketing campaing and how it act on our result. In 2016 the life time value on an ad amount has dropped 3 days, more or less so it is good because the player lifetimes are extended to months or years.

In conclusion, It is a essential point to know about the lifetime value and ROI if you want to earn financial benefits. Although in this market there are many mobile games companies, you can take a good place if you have interesting games and you know how to develop your perfect strategy.

 

 

 

¡Hello players¡ If you are a mobile game developer and you want to get the most return on capital of your budget, Mola Games are going to help you to discover how you can improve your strategy and obtain highter ROI. Nowadays,  it   isn´t necessary to be a mobile market leader, with these key tactics will be easier and you could get more players.

Mobile game players

The firts step is to plan and scale asking the right questions.

At the beginning, you have to set your goals. If you compare the goals of large companies with the goals of smaller, you will discover that the most important goal isn´t “getting install”. You will have to set a goal that you can develop with your current capacities. No matter the size of the company, only you must think what you can do with your own habilities.

The second step is to look for the best tools to improve your position in the game life cycle. For instance, you can choose free-cross promotion to increase faster your players. Other option is to be known through social networks like Facebook, Twitter or Instagram.

Free cross promotion for players

After you have determinated your goals and tools, the next step is to target your players and focus on the most relevant player groups. If you target before to continue with your plan, it will be better to home in on  your players more interested. In addittion, you can use Chartboost  to reach the most important players. It is a good tool to help your company .

Resultado de imagen de chartboost

 

The last point is the capacity to measure how the effective is our marketing campaing and how it act on our result. In 2016 the life time value on an ad amount has dropped 3 days, more or less so it is good because the player lifetimes are extended to months or years.

In conclusion, It is a essential point to know about the lifetime value and ROI if you want to earn financial benefits. Although in this market there are many mobile games companies, you can take a good place if you have interesting games and you know how to develop your perfect strategy.

 

 

 

 

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